Monday, May 30, 2011

Add RSS Reader On Blog: When Blogger and Dojotoolkit Colide :)

My blog GaluhPakuanOrg contains short information on each post. And I want give my reader more informative stuff there. Then I add rss feed from some prominent local and international news online. Perhaps you want add it too to your blog, so here its stuff I add.
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Sunday, May 29, 2011

Effectiveness Of Specific Info On Online Advertising

I write my thought about effectiveness of specific info in online advertising  here (AdSense as example of  "general ads"). Is my hypothesis correct? Hmmm, I don't know :). But, its nothing to lose to prove it, eh? So, I try on my other blog www.galuhpakuan.org. This blog contains my personal note about company information (address, phone number, web site) and my description about that company. And it, I think, represents data I need: general info of a business entity.

After searching around web, advertising network that deliver "specific ads" is Chitika. Yes, its not contextual ads, so it is not perfect choice in my test. But I couldn't find better alternative. I put it in most strategic ad slot, alongside body post. And it will be replaced by other advertising network in same place next time (perhaps about two weeks) as comparison.

My test just begun yesterday, perhaps in weeks I could see the result: "specific ads" more effective then "general ads".

Note:
-Effective here meaning that "specific ads" attract the user to click ads then "general ads".
-This is my personal experiment of online ads on my blog, not endorsed by any party.

Friday, May 27, 2011

If Only Google AdSense And Product Search Get Married :)

AdSense usually delivers "general" ads. I mean, for example my posting about upgrading RAM acer 4738z, ads from an online computer store, typically will say "buy computer at our shop, cheap blah blah blah". I think its better if AdSense delivers ads "get acer 4738z for only $ 300..." or "KingStone DDR3 2GB for only $ 50..." with thumbnail of its product alongside ad text. My reader will know how to upgrade his Acer 4738z, and where to buy these stuff with best price.

Will advertiser get benefit? I believe, the answer is yes. In illustration above, my reader who visit advertiser know exactly what they want, "Now I know how to upgrade it, I want that RAM to upgrade my Acer, you offer me best price".

Advertiser: Product search is free, why should I pay for advertising on AdSense?
You not only invite visitor to your web site, but you invite potential buyer. How many seller you must compete on Product search? Why not you try offer your product directly to that potential buyer? You still promote your product on Product search service, while pay for penny on AdSense for less competitor per page.

People seem more interested in "product" not "seller" or "manufacturer" information. People know about NOKIA, for example, but they will find specific product from NOKIA rather then try to explore all its products. So, ads on "specific item" will be more effective then ads in "general".

Perhaps someday, AdSense will marry Product search :).

Blogger: Google Checkout Blogger Gadget

Did you know, now Blogger has Google Checkout gadget officially by Google? Right now, Google Checkout  for Non-profit organization available for US and UK only. Hmmm, what if it available for Indonesia :).

IPMesenger: Chat And Transfer File On Your LAN

IPMesenger is a small (only 156 KB) yet useful program for chating and file transfer on Local Area Network. Its been around since 1997, even its web site and forum is 90's :). Available version for Windows XP and NIX* . You don't need any complex configuration. Just install it on each computer, start the program. Your friend's computer will appear. IPMesenger will display user name (user that is logging in on remote computer) by default, but you can setting further if you need advance configuration.
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Thursday, May 26, 2011

Web Hosting: Understanding Service They Offer

For those who came late...

*Shared Host:
One server will serve multiple web site (about 100/server). So, your web site will be placed on one server with others web site. You will get space for your scripts, database and mail based on package you buy. Usually 50% for script+database and 50% for mail. Some web hosting offer unlimited space, such Unlimited Hosting at GoDaddy.com.
Pros:
  • Cheapest choice, its about $ 4/month.
  • They take care system administration
  • Backup/restore of your data. You shouldn't worry lost your data.
  • Usually offered with domain registration, buy 1 get 1 free :).
Cons:
  • You share server resource with others web site, perhaps your web site will get interrupted if one of web site on same server get problem.
  • Less secure: Imagine you live in flat with strangers compare to live in your own home.

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Linux Di Virtualbox: Basic Firewall With IPTABLES

Quick cheat sheet common IPTABLES function, I often forget, so I list here :).

To turn IPTABLES on every boot automaticaly: /sbin/chkconfig iptables on

To check status IPTABLES: iptables -L
To delete all parameters in IPTABLES: iptables -D

# Drop ICMP echo-request messages sent to broadcast or multicast addresses
echo 1 > /proc/sys/net/ipv4/icmp_echo_ignore_broadcasts

# Drop source routed packets
echo 0 > /proc/sys/net/ipv4/conf/all/accept_source_route

# Enable TCP SYN cookie protection from SYN floods
echo 1 > /proc/sys/net/ipv4/tcp_syncookies

# Reject ICMP redirect messages, system will not reply when get ping
echo 0 > /proc/sys/net/ipv4/conf/all/accept_redirects

# Reject ICMP redirect messages
echo 0 > /proc/sys/net/ipv4/conf/all/send_redirects

# Enable source address spoofing protection, any package that pretend from internal network will be rejected
echo 1 > /proc/sys/net/ipv4/conf/all/rp_filter

# Log packets with impossible source addresses
echo 1 > /proc/sys/net/ipv4/conf/all/log_martians
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